Designing your sports uniform onlineis an exciting opportunity. You will have the ability to design something completely unique, setting you apart from other sportswear brands. This uniqueness is vital for brand promotion, as influencers and bloggers don’t want to see the same thing over. Your unique sportswear design is more likely to get noticed. Read on to learn about the factors you should consider when designing sportswear. Here are four factors to consider when designing sportswear:
Comfort
The key to developing comfortable sportswear is to consider both physiological and psychological comfort, which have a strong correlation. The first, physiological comfort, is the physiological balance of body temperature, respiration, and blood pressure. The second, psychological comfort, is based on social factors, such as the athlete’s perception of how they look. Both physiological and psychological comfort depend on an athlete’s activity level and the materials they’re made of.
Durability
Performance and durability are important parameters for high-performance athletic apparel. These garments are worn repeatedly and laundered multiple times, exposing them to a variety of physical and chemical stresses. Fabrics also play a major role in the performance of athletic apparel. Several tests are performed to assess the durability of fabrics and garments. These tests include abrasion resistance, colorfastness, and pilling. Each test is performed under specific conditions, and results are analyzed in terms of their effectiveness in a given end-use.
Colour
A key aspect of activewear branding is colour. Colors are essential for creating a brand identity, and are also often used as marketing tools. In sport, for example, red and blue are widely used, as they create a strong, recognizable effect. Using these colors to distinguish a brand is an excellent way to capture consumer attention and build brand loyalty. Here are some tips for choosing the best sportswear colours.
Reflexive details
Reflexive details play an essential role when designing sportswear. They ensure the wearer is visible, regardless of what activity they are participating in. Reflective details should also take into account body temperature and climate conditions. For example, bonded stitching is an important feature for night-time cyclists and runners. Reflexive details are often found on the arm, shin and back of the garment. Additionally, ventilation is an essential part of any design and should be placed in areas of high sweating.
Suitable fabric
Choosing the right sportswear fabric is critical for comfort and function. The proper fabric will keep the wearer warm and dry, and will also help keep them comfortable. Modern sportswear design techniques include using special polymers, modifying the structure at the fibre and yarn level, and coating, laminating, and finishing techniques to make the fabric more durable and comfortable. In addition to sportswear fabrics, apparel designers can also use other textile-manufacturing techniques.
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